At Insitor, we focus our investments on startups, particularly those in the early stages of emerging industries. We’re dedicated to supporting these promising businesses with the dual objective of maximizing financial returns and creating a positive social impact. In order to strike the right balance between optimism and practicality in the dynamic startup landscape, we set performance-based targets for the companies we invest in.

We are committed to bridging the gap between capital that’s available and the businesses that require it. We provide funding from the initial stages onwards, ensuring that companies have access to the capital they need at various phases of their development. We actively participate in and lead multiple investment rounds, working closely with entrepreneurs to foster their development. Our approach is marked with flexibility in terms of the investment instruments and structures we employ, offering bespoke financial solutions to suit the unique needs of each business we support.

We understand that early-stage companies often need a substantial amount of support in their first 12 to 18 months. We leverage our local presence to become involved as hands-on business partners. This allows us to closely work with entrepreneurs while focusing on establishing a solid foundation for the business during this crucial period. When necessary, we actively participate in the company’s board and operations in order to ensure the best possible outcomes for the business’s growth and success.

We strive to create multiplier effects in all of our investments, where our initial capital can lead to exponential impact. We help pioneering companies validate innovative concepts, thereby motivating others to enter the market, fostering competition and increasing collective impact. We also work to raise the profile of our portfolio companies to make them more attractive to larger investors. We also facilitate their access to national and international lenders.

We believe in tailoring our strategy to the unique needs of each country, recognizing that a standardized approach in different countries may not be the most effective given the diversity of ecosystems. This includes identifying priority sectors in each country, adapting to local policies and investment ecosystems, and respecting the individuality of each entrepreneur we work with.

We maintain a grounded perspective on potential returns and build our portfolio accordingly. We focus on companies with substantial assets that offer comfortable downside protection. We build on execution capabilities and take controlled market and technology risks.